My 2016 resolution: I will expect more from myself and those around me. I will lead us to change how we design, produce and fulfill our products and services. We will create products and services that change how the market perceives itself and us. I will challenge my team, our competitors, dealers and customers, as to where we are going. I will challenge the team and our dealers to grow and change. Change is hard, but it is vital to the continued growth of our product line, our dealers and the companies. I do not expect the market to create a single opportunity for us. We must create our own opportunities outside of our offices and outside of our comfort zone. 2016 will be the best year in our company’s history, I love it!!
— Joel Nichols